Working definition
Classify a recommendation from the answer’s directive or comparative language, preserving the task and alternatives that frame it. Do not infer endorsement from a bare name or from a link displayed nearby.
Boundary with nearby concepts
A recommendation is stronger than a mention because it assigns suitability for a task, but it is still distinct from a citation or a clickable link. Record the wording that makes the advice actionable.
Observation fields
Record the user task, candidate set, recommended object, rationale, alternatives, query, surface, locale, region, timestamp, and link state. These fields show whether the advice was conditional or presented as an unqualified choice.
How to test
Define recommendation cues before reviewing results, then test the rule against neutral mentions and sponsored-looking language. Preserve borderline cases rather than forcing every positive-sounding phrase into the recommendation category.
What can be claimed
A counted recommendation means that the sampled answer advised an entity for a stated task. It does not establish that the entity is objectively best, that the advice was followed, or that a user converted.
Limitations
Recommendations can reflect incomplete candidates, prompt framing, personalization, commercial relationships, or hidden policies. External observation cannot usually separate those causes, so recommendation counts are signals of observed advice—not independent quality ratings.
What this does not prove
- A recommendation may depend on task wording, an incomplete candidate set, personalization, commercial conditions, or hidden policies. An observed recommendation is not an independent quality rating and does not show that a user followed the advice.
Sources
- 1Top ways to ensure your content performs well in Google's AI experiencesGoogle Search Central · official · 11 Sept 2026
Correction history
No material corrections have been published.